Project Info
This project did not submit a demo video on Devpost.
Inspiration
Inspired by Tints clothing brand (www.tintsstreetwear.com), we saw how personalized video thank-yous and abandoned cart follow-ups significantly boosted conversion rates and lowered CAC. Building relationships before sales proved effective but was extremely time-consuming, requiring manual efforts like social media interactions, content reposting, and connecting over shared interests. We are on a mission to assist millions of small business owners in accelerating the growth of their companies through AI-powered technology that decreases cost, and saves time
What it does
Gesture AI introduces an AI-Powered Video Personalization Tool that closes the gap in human element AI sales tools, improving business follow-ups and nurturing relationships through video automation, facial cloning, and synthetic media integration.
How we built it
By harnessing advanced AI technologies, we developed a system that transforms text into speech for video automation and uses lip-sync technology for realistic personalization. From uploading a contact list to deploying personalized videos through a batch API on GCP, our process uses OpenAI for script customization, ElevenLabs for audio generation, and a fine-tuned model for video synthesis, all invoked from the front-end.
Challenges we ran into
We faced challenges in creating ultra-realistic personalized videos and ensuring the seamless integration of synthetic media for genuine interactions.
Accomplishments we're proud of
We are proud to have expanded our AI tool's capabilities across languages, enabling brands to personalize ads for customers in different languages, such as Spanish.
What we learned
We learned about the crucial importance of personalization in the modern digital landscape and AI's potential to revolutionize traditional marketing strategies, fostering authentic customer connections.
What's next
We plan to broaden our market reach in B2B e-commerce and further optimize our platform to make it realistic. Additionally, we plan on expanding our influence beyond the e-commerce space into areas such as advocacy where personalized outreach can create societal change.
This project did not link a GitHub repository.
Analysis
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Technology
- FastAPIUnchecked
- Next.jsUnchecked
- OpenAIUnchecked
- ReactUnchecked
- Tailwind CSSUnchecked
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AI coding agents
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Codebase size
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This project did not link a GitHub repository, so its feature claims have not been checked against code.
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